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  "Cause he's got everything workin' for 'im: timing, touch. It's a great feeling, boy, it's a real great feeling when you're right and you KNOW you're right." – Fast Eddie, The Hustler, Rossen Films, 1961

We really thought 2023 was going to be the new normal.

You know folks going back to work in new ways – some remote, some at the office, things being done in new, different even interesting ways and stuff getting done.

The economy in the U.S. and most industrialized countries had stabilized and even improved (slightly, 2.9 percent) even though not as good as 2022 (3.3 percent) and signs are it will slow again next year because of high inflation and tighter money policies.

But ordinary folks didn't care about that because they were still trying to dig out of the pandemic years which put them even further behind.

People in the U.S. entertainment industry has been slightly bothered by that and this was the year they said BS we need to get paid equitably for our creative work – all of it.

In addition, they were/are more than a little concerned about the ominous creature hiding in the shadows called AI.

Depending on who spins the story it could be the most helpful tool invented since the can opener or the most harmful tool since Oppenheimer's nuclear bomb.


It's probably somewhere in between.

About thefuture.tv

Thefuture.tv, founded in 2005, is an independently owned organisation that explores the future of broadcasting. It features articles, editorials, and interviews on topics such as the rise of streaming services, the impact of AI on content creation, the latest technological innovations and new product launches.


The Road to AI Everywhere Will Be Long, Winding and Loaded with Potholes

 “Ava was a rat in a maze. And I gave her one way out. To escape, she'd have to use self-awareness, imagination, manipulation, sexuality, empathy, and she did. Now, if that isn't true AI, what the **** is?”  -- Nathan, “Ex Machina,” DNA Films 2014

If you’re a start-up in the AI field, VCs (venture capitalists) are throwing money at you. 

If your company is using/has AI “built into” its product, customers are willing to talk with you.

In other words, if you’re not buying/developing/testing/using it, you are obviously a saber tooth tiger’s next meal.

AI has had a long and sordid history going back to WW II – The Imitation Game - and the work of Alan Turing considered the father of AI.

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Latest News


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Riedel Communications today announced that Shakespeare's Globe, the world-renowned performing arts venue in London, has implemented Riedel's Bolero intercom system to drive communications for its two theatres, the Globe and the Sam Wanamaker Playhouse. 

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Riedel Communications today announced an expansion of the company's range of live video production solutions with the release of RiMotion R10. 

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Championing new technologies such as Web 3.0, the Metaverse, Virtual Reality and AI, and discussing the pivotal shifts that broaden the horizons of the industry, here are a few IBC2023 stand-out sessions, providing all the latest thinking and insight on Transformative Tech:

Attendance Surpasses 12,000 for NAB Show New York (NAB Show)

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Matrox Video to Showcase Simulation and Collaboration Enhancement Tools at I/ITSEC 2023

Visit Matrox Video at I/ITSEC 2023, Booth 1981 

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BBFC announces collaboration with Amazon Web Services on AI project 19-Jun-23

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All 'No Film School's' NAB 2023 Coverage in One Place 18-Apr-23

NAB is a whirlwind of an event that has so much to cover, and we don't want you to miss a thing!

We're excited to return to Las Vegas again to check out what our favorite companies are revealing at NAB 2023. This is a huge event that impacts filmmakers at every level and reaches every corner of media, entertainment, and technology. We are all learning together about new ways to capture, create, and work with new AI tools to make our projects the best they can be.

We want to make sure that you are able to find our NAB coverage as it goes live, so we've created this post to help you navigate all of the latest announcements, drops, and updates. Check out all our articles, videos, and podcasts below!

This post will be updated throughout the event, so be sure to bookmark the page and come back for all the freshest tech news.